WASHINGTON, D.C., May 24, 2023 (SEND2PRESS NEWSWIRE) — To help reduce rising rates of skin cancer from overexposure to the ultraviolet rays of the sun, the National Council on Skin Cancer Prevention has designated the Friday before Memorial Day, May 26, 2023, as “Don’t Fry Day” to encourage sun safety awareness and to remind everyone to protect their skin while enjoying the outdoors. This year, the campaign, “I’m Doing this For Me” highlights sun safety as an important way to take care of yourself and those around you.